Book Review : The Self Illusion

Another Book Review for Amazon this time I've read The Self Illusion by Professor Bruce Hood which is free ! Five Stars :

Fascinating look at how the brain works and what the 'self' is inside it  (or otherwise). Hood puts forward the view that the 'self' is really just a construct of the brain. This might be controversial and whilst still science his work takes the reader to the edge of philosophy.

Hood reveals plenty along the way such as "We now know that the unborn baby can learn the sound of their mother’s voice, develop a preference for the food she eats while pregnant and even remember the theme tune to the TV soap operas she watches while waiting for the big day to arrive."

Fans of The Matrix will be delighted to learn that it is 'not that far off the mark when it comes to understanding the nature of the human mind' according to the Professor. Indeed Hood is very excited about the internet "I tell my own children that they are living during one of the major transitions in human civilization, that humankind is currently in the midst of the next great evolutionary leap." Probably he didn't mean to sound Maoist there. This inspiring work is well worth a read, as Hood observes 'It is one of most exciting times to be alive in the history of humankind.'

No prior knowledge of neuroscience is required, you will learn a bit about dopamine and how it makes the anticipation of reward more satisfying than reward itself. Just as well , Professor Hood promises us a fuller version of this free ebook later in the year.

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